Ben Basche

Messaging 101 Series: Choosing Between Single and Multi-Thread Conversations

The basic conversation list is a fundamental UI component for any messaging experience. After all, you can’t have conversations with users if they can’t locate the messages. Regardless of your specific use case, the way you present the conversation list to users matters. Any friction in the experience could be the difference between creating a lasting connection with a customer and losing her to your competitor. There are two main ways you can design a conversation list—single and multi-thread conversations. Here are some guidelines you »

Ben Basche

World Economic Forum 2017—How Microsoft and Layer Improved the Davos Experience

Amidst a headline-grabbing Inauguration Day in the United States, the World Economic Forum took place for the 46th straight year in Davos, a Swiss resort in the eastern Alps. For years, the World Economic Forum has served as a forum for resolving international conflict and fostering global collaboration. For example, 2017 marked the first time China’s head of state was invited to (and attended) the World Economic Forum—a major step forward in advancing global discourse. However, the World Economic Forum faces one consistent problem—language barriers. »

Michelle Urban

Trunk Club Conversions Jump 54% With Layer

It’s an age-old question in the e-commerce space: how do you create a high-touch online experience that mimics the personal attention customers receive in a store? Trunk Club, a Nordstrom-owned company where personal stylists handpick boxes of clothing for customers, figured out the secret after some trial and error—eventually increasing conversions by 54% using Layer. Making Rich Messaging Work for E-Commerce Layer makes it easy for companies to connect with users. With seven physical locations, 1500 employees and millions of users, Trunk Club coordinates thousands of »

Tomaz Stolfa

Messaging Design Kit for Sketch

A key part of building great products is the design process. We understand the value of the first wireframes to develop core product loops, and the importance of high fidelity designs for interactive prototypes that eventually turn into a fully functional in-app messaging experience. As messaging becomes part of every experience — commerce, communities, marketplaces, dating apps, on-demand services, games — we want to play our part, not only in powering rich messaging in mobile and web apps, but also in helping product designers craft better messaging experiences from the »

Michael Kantor

Web SDK ready for production apps

We're happy to announce that the Layer Web SDK is now officially out of beta and can be used in production applications. What can I use the Layer Web SDK for Added to Layer's support for Android and IOS Clients, the Web SDK enables a variety of cross-platform messaging use cases. During the beta period we've seen developers build anything from Web dashboards for experts advising clients Support tools for support agents helping customers Messaging for marketplaces Community group chat The Layer Web SDK enables the power of »

Michael Kantor

Web SDK Public Beta

In fall 2015 we introduced the Client API, enabling developers to build cross-platform Layer applications for mobile, web and desktop. In parallel we started a private beta for our Web SDK, which enables web developers to build great messaging experiences with greatly simplified APIs. Starting today, the Web SDK is available in public beta to the entire Layer developer community. What is the Layer Web SDK? In combination with Layer's iOS and Android SDKs and UI kits, the Web SDK enables a variety of cross-platform messaging use cases: »